Behavioral scientist and expert on adventure Jon Levy knows what makes Spartans tick. He wrote a book about it — The 2AM Principle: Discover the Science of Adventure. A big reason why people undertake challenges outside their comfort zone is to reach flow state, a zen-like sense of timelessness, total absorption in an activity and sense of mastery. The IKEA effect, loving an activity according to the amount of effort you invested in it, also explains how Spartans are made. But the real gift of adventure, Levy explains, is its transformative power. In this episode, Levy explains how to live a fun and exciting life and gain success in the process.
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